Hugo Boss is a German fashion company founded in 1924 in the town of Metzingen by Hugo Ferdinand Boss. Today the brand is among the most recognizable names in menswear, offering clothing, shoes, accessories and perfumes for men and women under the BOSS and HUGO lines.

The beginning was difficult: in 1931 the company went bankrupt and Boss was left with only six sewing machines. During the Second World War the company made uniforms, including for Nazi organizations, for which it officially apologized in 2011. After the founder's death in 1948, the business refocused on men's suits and gradually became a symbol of modern, clean elegance.

The first fragrance, Boss Number One, was released in 1985. The brand's best-known men's perfume is Boss Bottled (1998), created by Annick Menardo, which over the years has grown into a whole family with Bottled Night, Bottled Infinite and Bottled Beyond. Also popular are Hugo Man, Boss The Scent and The Scent for Her, as well as the women's fragrances Boss Woman, Ma Vie and Alive. The license for the brand's perfumes belongs to Coty.

You can read more about the company's journey in our article The History Behind the Hugo Boss Brand.