Lancôme is a French luxury beauty and fragrance house founded in 1935 by Armand Petitjean. Its name was inspired by the Château de Lancosme in the Indre region, and the roses that grew around it became the symbol of the brand. In the very year it was founded, Lancôme presented five perfumes at the Brussels World's Fair. Part of the L’Oréal group since 1964, it is known today for makeup, skincare and perfumes promoted by stars such as Julia Roberts and Zendaya.
Among Lancôme's best-loved fragrances are Trésor (1990) by Sophia Grojsman, Miracle (2000) and Hypnôse (2005) by Annick Menardo. In 2012 came La Vie Est Belle, created by Olivier Polge, Dominique Ropion and Anne Flipo, one of the best-selling women's perfumes in the world, with versions such as L’Elixir, Intensément and Iris Absolu.
The modern face of the brand is shown by Idôle, with its strikingly slim bottle, and the sensual La Nuit Trésor. Lancôme fragrances are feminine, elegant and joyful, just like the brand's philosophy that beauty comes from happiness.